In this set of modules, we're going to help you identify your customer and the problems, they are facing.
Setting up a clear set of avatars and then defining the exact path you want them to take and how they should feel is a key and overlooked part of e-commerce.
Sales are great but if you cant Identify why they bought then you're going to have a hard time scaling.
All of the marketing is just communication and it's hard to talk to someone if you don't know who they are or what they are trying to do.
CCS Analysis Customer Competitor/Market You