Next we want to narrow down your brand message and put it in stone.
By Noah Clark, founder, CMC Social Media
Published July 1, 2022 Last updated July 5, 2022
CLICK HERE TO ACCESS BRAND BOOK TEMPLATE
Your brand book or brand guide is the Rule book for how your brand is communicated to your audience and customer base.
It's imperative before you start marketing to outline clearly what lettering colors, logos, images, etc. can and can't be used to showcase your brand.
Once outlined, you can begin producing content and brand assets that closely resemble the outline laid out by the brand book.
In the resource section, I linked a notion example of a simple branding template you can use to get started;
I'll link to a collection of extensive, in-depth brand guidelines you can look at for reference and if you want something more help with the persona section I’ll link something for that too.