Yes there are some forces working against you that you may not be aware of; but i want to reassure you that you can still win and show you a concept that you should strive for in your business to achieve insane success
By Noah Clark, founder, CMC Social Media
Published July 1, 2022 Last updated July 5, 2022
When you first get started in e-commerce one of the first things you’re going to hear about is marketing because, well.. if there's no traffic to your store then, of course, there's no sales.
But usually, people's first instinct when it comes to getting that traffic is paid acquisition methods like FaceBook and Google Ads.
Which you can be successful at. Unfortunately, many people hear about it and get too excited; choose a random number as their "marketing budget" throw up an ad and cross their fingers if it works great if not well then it its time to try over and over again until they quit or find another solution.
So let's find out why paid media is so hard and what you need to do to succeed
In E-commerce the biggest difference between decent brands and the major brands like Nikes and Coco-colas is a deep understanding of numbers and limitless reserves of cash
Facebook, Tik-Tok, and the like are auctions meaning the attention that you pay for is actively bought and competed with simultaneously across all parties "evenly" which sounds great in theory.