How to consistently make new content for both organic and paid channels.

The last part of your foundation you’ll need to build is a content strategy, content is the blood of your marketing it hast to keep flowing in order to keep eyeballs on your business.

By Noah Clark, founder, CMC Social Media

Published July 1, 2022 Last updated July 5, 2022

All right now, it's time to learn about content creation, this is the last step of our principles section, but it's by far one of the most integral.

Content creation will be one of the most important systems you'll need to build; your ability consistently produces content for both your organic channels.

Now, this could go a million ways, so I'll break it down to 6 steps that need to be taken and repeated whenever your make content, no matter what style or platform you're using.

  1. Identify your Customer Avatar
  2. Research your audience and how they consume content
  3. Choose your channel and draft content to solve issues found in your research
  4. Publish content based on where your customers are in their Journey
  5. Measure Results
  6. Gather feedback and iterate