What Is Conversion Rate Optimization

Let’s look at CRO now and go over both how to set up a great home page and a great product page.

By Noah Clark, founder, CMC Social Media

Published July 1, 2022 Last updated July 5, 2022

Conversion rate optimization or CRO is the practice of raising your conversion rate by compelling visitors to your site to take specific actions like buying a product, downloading a PDF, or subscribing to a newsletter.

Home Page

Your home page will likely be very Unique but I want to list a good number of elements every page should have in order to have a well-rounded product page

Provide a clear value proposition

Every e-commerce site needs to have a clear value proposition, which comes down to having words that describe what sets you apart from your competitors or a solution you want your customers to relate to.

1. Display your shipping and event in the announcement bar